Marketing By One

Join the community to help solo entrepreneurs, creators, and marketers grow your brand without a big budget or huge investment of time.

Most Recent

Jan 30, 2026

Should I Rent or Own My Audience?

Welcome to the newsletter for solo entrepreneurs, creators, and marketers. You spend marketing time posting regularly on social media, but that may not be your best choice. Plus, a reader says digital business cards suck. My new writing advice e-book debuted, and advice on building a personal brand.

Jan 23, 2026

Do Business Cards Still Matter?

Welcome to the newsletter for solo entrepreneurs, creators, and marketers. Get "Blinq'd" lately? No clue as to what Blinq is? This week's Hotline is for you. Plus, budget friendly ad moves, a marketing idea you can do in less than a minute, and more.

Jan 16, 2026

Stick to a Social Calendar or Go Timely?

Welcome to the newsletter for solo entrepreneurs, creators, and marketers. You plan your social media calendar, but should you ever let something disrupt it? I have some ideas. Plus, free marketing ideas, a challenge, and some AI chat to help your business.

Jan 9, 2026

Don't want to be a salesperson?

You're an entrepreneur who hates to sell. You're not alone. Get some help so you get revenue without "selling." Discover how AI helped AI (and my work) be better, and an idea to market in 60 seconds.

Jan 2, 2026

No to resolutions; yes to experiments

January is full of big promises. New planners. Fresh goals. Bold declarations about what we’ll finally do differently this year. I’m not immune, but I'm working hard to stop that fresh-year-I'm-going-to-do-everything-better thinking. This week’s newsletter is about a better option—one that doesn’t rely on willpower, perfection, or grand plans. Instead, it borrows an idea from neuroscience that feels far more realistic for solo marketers: tiny experiments.

Dec 19, 2025

'What Do You Do?'

Welcome to the newsletter for solo entrepreneurs, creators, and marketers. It's a mundane question with anything but a mundane answer. Plus, an AI chat that saved me a lot of time and an idea to market in 60 seconds.

Dec 12, 2025

Stopped by the mailbox lately?

Welcome to the newsletter for solo entrepreneurs, creators, and marketers. You operate in an internet world, so how do you build personal connections with your audience? I have some ideas. Plus, an AI chat that saved me $1,000, and an idea to market in 60 seconds.

Dec 5, 2025

Will Subscribers Get Annoyed by Too Many Emails?

Welcome to the newsletter for solo entrepreneurs, creators, and marketers. Are you afraid of email overload? Worried people will get annoyed and unsubscribe? I have some thoughts and a delightful challenge for the week.