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Marketing By One | for Solo Entrepreneurs, Creators & Marketers

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Do I Really Know My Target Audience?

Oct 23, 2026

Do I Really Know My Target Audience?

When followers are all comments and no business, you need to rethink things.

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How Do I Know When My Content Is Ready to Publish?

Oct 16, 2026

How Do I Know When My Content Is Ready to Publish?

Don't put your editing hat on and try to fix everything at once. Here's some insight from my recent Content Marketing World workshop to help.

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Could a Fake Vacation Improve My Marketing?

Oct 9, 2026

Could a Fake Vacation Improve My Marketing?

I'm back from a real-life marketing conference, and it got me thinking about something any solo entrepreneur or marketer should do.

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What Memberships Are Worth My Money?

Oct 2, 2026

What Memberships Are Worth My Money?

So many organizations from which to choose. Here's some help on how to decide which ones to join.

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How Do I Keep a Prospect Meeting From Becoming Free Consulting?

Sep 25, 2026

How Do I Keep a Prospect Meeting From Becoming Free Consulting?

You don't need to deliver free work at prospect meetings if you follow this advice.

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Is That Sponsorship Request Good for My Business?

Sep 18, 2026

Is That Sponsorship Request Good for My Business?

The requests keep coming. Organizations want your business to support them. How do you decide?

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